Living proof
Full Shampoo

$ 27


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$ 12


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Details

A gentle, yet thoroughly cleansing shampoo that transforms fine, flat hair to look, feel and behave like naturally full, thick hair. Powered by our sulfate-free surfactant system and our patented Healthy Hair Molecule (OFPMA) which:

  • removes residue for natural fullness and body
  • repels dirt and oil to keep hair cleaner longer
  • prepares hair for maximum fullness

For fine hair.  Sulfate-free, silicone free, oil-free.  Safe for color and chemically treated hair.

Using technology originating from MIT, Living Proof invents and patents new molecules that have never been used in beauty before. With over 45 awards to date, it continues to develop innovative solutions that change the way our hair behaves, revolutionizing the world of beauty. For head turning, bliss creating, confidence boosting results.